New chief will take up post in November

International development charity, the British Red Cross, has today announced Béatrice Butsana-Sita as its new CEO. 

She will join the organisation in November and brings a wealth of experience and commercial acumen from leadership roles across the charity, public and private sector.

Most recently Butsana-Sita has been the CEO for Greenhouse Sports, a London-based charity that uses sport to empower young people who are facing disadvantage.

Before that she was managing director at Capita and BT. Butsana-Sita is currently a non-executive director at South London and Maudsley NHS Foundation Trust and RPC, an international law firm. 

The charity said she will build on Mike Adamson’s stewardship of the British Red Cross when he stands down later this year after nine years as chief executive and four years as managing director.   

Butsana-Sita said:  “To join an organisation renowned worldwide for helping people in need is an enormous honour. For over 150 years the British Red Cross has been there for people in the UK and overseas when a crisis strikes. That work is more important now, than ever before. It will be a privilege to play my part so we can continue to help those who need us in the best way possible, now and in the future.” 

Liz Padmore, chair of the British Red Cross, said: “We’re excited that Béatrice is joining us as our new chief executive. She offers a fantastic breadth of experience which will be invaluable in this role. 

“During the recruitment process Béatrice’s focus on impact, clarity of thinking, people centred-leadership and commitment to our organisational values and principles shone through. We’re really looking forward to welcoming Béatrice to the team.  

“I’d like to pay tribute to Mike for his leadership, his humanitarianism and for all he has done for the British Red Cross and the International Red Cross Red Crescent Movement during his tenure.”