​Merger between two cancer charities will bring new impetus to find a cure for breast cancer

A new charity is claiming it will cure breast cancer by 2050.

Breast Cancer Now, which launches today, has vowed to fund the brightest researchers from across the UK and Ireland to see its vision realised.

The charity, created from April’s merger of Breast Cancer Campaign and Breakthrough Breast Cancer, is the only organisations dedicated to funding research into the devastating disease which kills 1,000 women a year in Scotland.

It says it work collaboratively across the sector to bring together all those affected to fund research, to share knowledge and, ultimately, to find answers.

To launch the new campaign, a powerful, multi-channel advertising campaign, The Last One, will run during tonight’s Seven O’Clock News on Channel Four.

The poignant, hard-hitting ad features real women with breast cancer speaking frankly about the realities of the disease which may one day take their lives.

Fiona Hazell, director of communications and engagement at Breast Cancer Now, said: “Breast Cancer Now won’t stop until breast cancer has taken its last life; something we are confident we can achieve by 2050 if we get the support we need.

“It’s great finally to share our new name and identity; today marks the start of a new era. We have the brightest scientific minds across the UK already working hard behind the scenes to discover how to prevent breast cancer, how to detect it earlier and how to stop it taking lives.

“We want everybody who’s been touched by breast cancer to join us, to stop lives being lost to this terrible disease for good."