Charity calls on the public to help support its lifesaving service.
The RNLI is taking its annual Mayday fundraising campaign online as outdoor activities remain curtailed under social distancing rules.
Despite the public being asked to stay at home to slow the spread of the coronavirus, RNLI lifeboat crews remain on call 24/7 to respond to emergencies at sea.
The charity is now calling on people across the UK to help raise funds for its vital lifesaving service by grabbing a cuppa, joining a step count challenge, or ditching their favourite tipple.
The month-long campaign will be launched on 1 May with a Facebook “Cuppa with the Crew”, where members of the public can chat live with Rich and Natalie from Appledore RNLI Lifeboat Station in exchange for a small donation of the price they would usually pay for a hot drink.
For a more active way to participate, people will be able to fundraise from home by doing step challenges, stair hikes or garden walks as part of the “Step to it for Mayday” event.
The RNLI is also challenging the public to ditch their favourite tipple, cups of coffee or soft drinks and only drink water for ten days to raise funds for the service.
Jayne George, RNLI fundraising director, said: “Our Mayday fundraising campaign is a vital event in the RNLI calendar and - given the current situation - it is more important than ever.
“For years, our fantastic fundraisers have given their time and energy in May to help out our lifesavers. But the welfare of our volunteers, staff and supporters is our priority, and the usual range of activities are now impossible. So this year, Mayday will look a bit different.
“While many fundraising events and gatherings have been cancelled, our brave lifeboat volunteers are still responding to their pagers and launching in lockdown. So, we are encouraging our supporters to take on fundraising challenges at home. That way they will be able to help protect our lifesavers, while also keeping themselves and others safe.
“Our charity is powered by the public’s generosity and we are so grateful for their support during this difficult time.”
More information about how to take part in the campaign can be found on the RNLI website.
