Social Bite has teamed up with Dear Green to launch a new blend which not only tastes good, but also delivers good
An ethical coffee company has teamed up with a high-profile Scottish social enterprise.
Dear Green is a Glasgow-based coffee roaster credited with pioneering specialty coffee culture in Scotland. The social firm sources its coffee with 100% traceability to the coffee producers and supports projects improving the conditions, infrastructure and livelihoods of communities in impoverished coffee-producing areas around the world.
Having admired Social Bite’s hugely successful Pay It Forward campaign, Dear Green selected Social Bite as its chosen charity for the first ever Glasgow Coffee Festival back in 2014. And now, both ethically conscious organisations are excited to work together once again, joining forces to create an ethically sourced coffee that will benefit people experiencing homelessness in Scotland.
The Dear Green x Social Bite Blend is an exclusive blend of Brazilian, Colombian and Rwandan coffee which not only tastes good, it also does good. A percentage of the proceeds from the sale of every coffee will go directly towards Social Bite’s Pay it Forward scheme which enables someone experiencing homelessness to receive a free coffee. Customers can also Pay it Forward to provide someone with a hot meal. It’s all part of Social Bite’s ultimate goal to end homelessness in Scotland. They believe everyone should have a safe place to call home and they’ve worked on a number of different projects and programmes to support this; from building a Social Bite Village to playing a key part in launching Scotland’s Housing First Programme.
Dear Green founder, Lisa Lawson, said: “We are so happy to be teaming up with Social Bite to spread the love of specialty coffee across all of their sites in Scotland and support them in their goal to end homelessness.
“Their work to create employment opportunities, provide housing and donate food and drink to those in need is inspiring and a cause we are extremely supportive of. The partnership has so many opportunities for us both going forward, it’s refreshing to know that we have such aligned ethics and we can make a real difference together whilst crafting awesome cups of coffee too!”
Social Bite chief executive Jane Bruce said: “We believe everyone in Scotland should have a safe place to call home; we also believe in good food and great coffee so we are excited to announce our new partnership with Dear Green.
“Also born in Scotland, they share our values of ethical sourcing, as well as being fresh, seasonal and of course delicious! We are passionate about supporting other local businesses and our team has been working hard with our new partner to create our very own Social Bite coffee blend. Great to have Dear Green joining with us in the movement to end homelessness in Scotland.”
The Dear Green x Social Bite Blend is available to purchase from Wednesday 17 July at all Social Bite cafes in Glasgow, Edinburgh and Aberdeen. Coffee bags will also be available to buy so fans of the new blend can enjoy it at home.
