Lawrence Cowan wears a pink kilt for 31 days - and raises £1.865 for Breast Cancer Now
A Scots charity worker proved he really is dressed to kilt.
Lawrence Cowan wore a pink kilt for 31 days straight – and raised £1,865 to fund cutting edge research to stop women dying from breast cancer.
The policy and campaigns manager at Breast Cancer Now, wore the specially designed kilt every day throughout Breast Cancer Awareness Month in an effort to increase awareness and fundraise for the charity’s ground-breaking research.
Howie Nicholsby, owner of 21st Century Kilts, designed and generously donated it to Breast Cancer Now.
People's encouragement really hammered home the importance of funding research into breast cancer
Lawrence Cowan
Howie has famously kitted out many celebrities - including Vin Diesel, Lenny Kravitz, Alan Cumming and Sir Richard Branson - in his custom made kilts.
Tweets from Lawrence during the pink kilt campaign were seen 64,300 times by people on Twitter and his Just Giving site received more than 100 donations.
As well as members of the public showing their support, a host of well-known faces have been snapped with the specially made outfit, including First Minister Nicola Sturgeon, TV chef Tom Kitchin and players from St Johnstone Football Club.
Former Prime Minister Gordon Brown also voiced his support for the fundraising campaign and the pink kilt has even been spotted on the steps of Number 10 Downing Street and at the Houses of Parliament.
Lawrence said: “Wearing the pink kilt was great fun, but more importantly it raised money for a great cause. I had no idea it would raise so much. Everyone’s generosity and support has been incredible.
“Howie and the team at 21st century kilts have also been brilliant and I want to thank them for making the pink kilt happen.
“The most memorable moments for me were when people stopped me in the street to say that they, or someone they know, had been through breast cancer. Their encouragement really hammered home the importance of funding research into this terrible disease.
“Around 1,000 women die from breast cancer each year in Scotland. Every pound raised for research is progress towards stopping women dying from this disease.
“Please keep donating at my Justgiving page or text BCAM70 £5 to 70070.”
