The annual event which aims to boost donations to charity takes place next month
The countdown is on to #GivingTuesday 2020 - the global day of generosity which takes place on 1 December
For this extraordinary year, #GivingTuesday is encouraging people to #GiveBack2020 – be it through a charity donation, a continued commitment to a cause close to their hearts, volunteering time or simply helping a friend, neighbour or family member.
#GivingTuesday and #GiveBack2020 offers all of us a chance to head towards the end of this most challenging of years by taking a positive step and knowing that we’ve once again come together to make a difference.
The global pandemic’s repercussions are being felt by charities around the world. Research by the Charities Aid Foundation (CAF), the organisation leading #GivingTuesday in the UK, found that charities face a significant increase in demand for their services while more than half (53%) have suffered a drop in donations.
It is estimated that charities face a £10bn funding gap and CAF’s latest research found that without help, a quarter of charities in the UK said they would not survive a year.
The call to #GiveBack2020 is supported by JustGiving, Virgin Money Giving, PayPal and many more. It encourages people to do what they can to support good causes. It could be donating the cost of your normal commute, giving spare change while you are Christmas shopping, rounding up your purchases and donating those extra pennies or even turning what would have been money spent on a work Christmas night out into a much-needed donation instead.
Gráinne Mathews, #GivingTuesday UK lead at CAF said: "In this unprecedented year, we have all seen the amazing things that charities have done in the hardest and darkest of times. They have been there for us, our families, and our communities and have come up with new ways to help the people most in need. At CAF, we have been inspired to see so many charities striving to do more with less after fundraisers were cancelled and charity shops closed.
"This #GivingTuesday, the charities that have been there for us need us to be there for them. It is time to #GiveBack2020.”
To find out more about #GivingTuesday, and how you can get involved, visit: http://www.givingtuesday.org.uk/
#GivingTuesday follows Black Friday and Cyber Monday and is a day dedicated to giving in all its forms. It has broken successive world records for the most money donated online to charity. Over £14.2m was donated on the day last year via Visa, equivalent to almost £10,000 a minute. This represented a 48% increase in donations compared to an average Tuesday in 2019.
