The Call Out Bullying campaign - an NSPCC and WWE partnership - helps young people understand why bullying is never acceptable
Two WWE Superstars visited Childline in Glasgow to talk to children as part of a campaign to tackle bullying.
The Call Out Bullying campaign - an NSPCC and WWE partnership - helps young people understand why bullying is never acceptable and what to do if they experience or witness it. It also helps parents recognise the warning signs if their child is being bullied, allowing them to speak to their children about how to combat the problem.
WWE Superstars R-Truth and Nikki Cross, who is from Glasgow, met a group of nine to 11-year-olds on Monday (11 November) at the start of Anti-Bullying Week.
They talked to pupils about what to do if they were being bullied or witnessed bullying and also explored how our emotions can affect how we act and treat others.
Every year, thousands of young people from across the UK contact the NSPCC’s Childline service about their bullying concerns, with cyberbullying becoming increasingly prevalent. Last year (2018-19), more than 750 Childline counselling sessions were held with young people from Scotland who were concerned about bullying.
Heather Donald, senior supervisor at Childline in Glasgow, said: “At the NSPCC we are acutely aware of the devastating impact that bullying can have, leading to children having low self-esteem, anxiety and feeling powerless.
“It is vital that we do all we can to support children and their parents and we are thrilled to have teamed up with WWE which has a global audience of millions of children, teenagers and parents.”
The Call Out Bullying campaign was launched in the UK with the NSPCC last year as part of WWE’s ‘Be a STAR’ anti-bullying programme. It aims to develop children’s emotional intelligence to help them become happier, healthier and more compassionate, and in turn reduce bullying.
The NSPCC and WWE are urging any young person affected by bullying to speak to a trusted adult or contact Childline.
Adults are also encouraged to visit the Call Out Bullying campaign page on the NSPCC website where there is plenty of advice and support on what to do if you are concerned about a child.
Nikki Cross and R-Truth were at Childline in Glasgow on Monday ahead of the WWE Live show at the city’s SSE Hydro in the same evening (11 November) where volunteers are also raising funds for the charity and promoting the campaign.